Commercialization strategy

BBC helps organizations and entrepreneurs to evaluate the commercialization alternatives for their technology, product, or service, such as:

• Identify, contact, and negotiate with potential licensees
• Evaluate feasibility of a new start-up company; develop a preliminary business plan to identify resource needs
• Identify and qualify outside vendors for product development or testing, manufacturing, regulatory approval
• Identify channels of distribution and negotiate distribution agreements
• Evaluate and contact potential strategic partners
  

Examples:

• Analysis of commercialization strategies and identification of potential licensees for a product to stimulate the production of melanin for protection from sun damage
• Commercial assessment of a prognostic test to assess the risk of recurrence of renal cell carcinoma following surgery